La Cerba café, located in Washington, D.C., embraces the tradition of the café as a “third place,” apart from work or home, where one can relax and recharge. The name and color palette draw inspiration from Picasso’s early cubist works, while the geometric patterns create a contemporary feel. The logo is inspired by early 20th century Italian script.
I designed a logo, coffee bag, a shopping bag, a to-go cup, a ceramic cup, a cold brew coffee bottle, a tea tin, and branded tape.